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The Role of Custom Stickers in Food Packaging

  • 3 min read

When it comes to custom stickers, there truly are endless possibilities and uses. Whether you’re an event planner, a small ecommerce business owner, an individual hosting an event, or of course, if you have a food-related business. As far as food goes, there are so many different ways that you can utilise custom stickers to benefit your business, and with our countless options, Stickeroo has you covered. With endless options of sticker materials, shapes, and sizes, which are all available at different price points, you’re sure to find the stickers you need. 

We also have our newest addition, ourpromotional white vinyl sticker material which is our most affordable and cost-effective option, perfect for smaller businesses. This high-quality vinyl will last up to 6 years and is just as incredible as our regular white vinyl stickers. Promotional vinyl is especially perfect for packaging purposes as it will likely be thrown out when it's done being used, so there’s no need to spend all your money on heavy-duty stickers that need to last and stay stuck for 5+ years! 

Using custom stickers for promotion

Are you a cafe owner or the owner of a food production company looking for new and effective ways to package your food and promote your business within the community? Stickers are undoubtedly the answer. Now, we may bea little biased, but we truly believe there is no better way to show off your business and draw traffic than with custom stickers and food labels. First impressions are important, and case studies have proven that customers are more likely to purchase from a brand with packaging that reflects the brand's individuality and helps to build a connection with consumers.

One of the easiest and most effective ways to create attention to your business is word of mouth and in this day and age, social media makes it so easy for people to hear about your business. A key element to driving this traffic to you is having cute, branded packaging. Whether it’s a custom circle sticker on a cookie packet, a sticker showcasing your logo on a take away box, or fun, aesthetically pleasing stickers used to decorate a coffee cup. But why are stickers better than just buying custom packaging? Well, custom packaging is typically extremely costly, and for a small business, that’s not always a smart (or possible) option. Also, custom packaging often has very large MOQs (minimum order quantities), which can be unnecessary for certain businesses. 

The options are endless, and there are countless ways to express your business's personality through our custom sticker ranges. You can pick from a gloss or matte finish or can even getcustom holographic stickers for a more flashy and eye-catching look. You can pick from endless options of sizes and shapes. No matter what your business is, we have the perfect sticker options to help you express your business's individuality. 

Using custom stickers for essential labelling

The best part about our custom stickers is how easy it is to upload your unique designs to have them printed as stickers of the perfect size and shape. This doesn’t end at logos or even stickers you need for ‘aesthetic’ purposes but also for essential labelling, including nutrition information, ingredient lists, QR codes, and so much more!

Obviously, one of the most important things to include on your food packaging are an ingredients list and any allergen warnings. For these sorts of labels we recommend our rectangle sheet labels or our custom rectangle roll labels. Our custom sheet labels are available in 6 shapes, 10 sizes (3cm x 4.5cm - 10cm x 15cm), and can be ordered in groups of as low as 10 and up to 10000. If you think our custom roll labels will be better suited for you, these are available in 5 shapes, 10 sizes (3cm x 4.5cm - 10cm x 15cm), and can be ordered in rolls from 500 up to 20,000!

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