EOFY isn’t just about offering discounts — it’s about standing out.
With so many brands slashing prices and shouting for attention, it’s easy to get lost in the noise. But for small business owners, this time of year is more than a sales sprint — it’s a chance to show up in a memorable way, build buzz, and stay top of mind long after the sale ends. IMAGINE. Printing a sticker about TAX PERKS to spark conversations?
Dropping them into parcels even in May and early June will ensure that people remember your brand!
A little personality here can go a long way — especially with repeat customers.
LET’S PLAN NOW
This is where a little forward planning (and a well-placed sticker strategy) can go a long way.
Stickers might seem simple, but done right, they can help you create curiosity, start conversations, and build anticipation in the lead-up to EOFY. Whether you’re teasing new offers, highlighting bestsellers, or just adding a thoughtful touch to your packaging, customised stickers are a low-effort way to make your campaign feel intentional and cohesive.
Here are a few smart ways to work stickers into your EOFY strategy and turn everyday touchpoints into something a little more meaningful.
1️⃣ QR Code Stickers for Exclusive Online Deals
A Sale period can usually last a little while and a great way to encourage repeat orders is to use an interactive element like QR Codes. Printing on stickers and placed on receipts or packaging - it can lead customers to a VIP offer or additional EOFY Giveaway.
QR Code Stickers promotion for The Lifebridge Network.
2️⃣ EOFY Price Slash Stickers
Of course, stickers are most useful when it helps to identify what exactly is on sale. Make it crystal clear with bold, on-brand stickers to highlight markdowns on packaging or in-store displays. Try phrases like: “EOFY Deal”, “Now 30% Off”, or “Tax-Time Special” to grab attention quickly.
Shop door decal for EOFY sale with 30% discount.
3️⃣ Countdown Stickers to Build Urgency
EOFY comes with a natural deadline — so use it. Customise stickers with phrases like “3 Days Left” or “Final Week!” and add them to packaging. Stickeroo can even print this for window displays and signage.
SMALL STICKER, BIG IMPACT
Custom stickers might seem like a small detail — but when used thoughtfully, they can create a serious impact.
Whether it’s adding a thoughtful surprise inside a parcel or nudging someone toward an exclusive online offer — stickers help you show up at every touch point with consistency and creativity.
A well-placed sticker can spark curiosity, prompt a repeat visit, or encourage a social share — all of which build momentum that lasts far beyond the EOFY cut-off. Stickers just might be your quietest (and most profitable) marketing tool for a successful EOFY Sale.
Cute Custom Die Cut Cartoon Stickers
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